Privacy Policy

Last Updated: 10/05/2025

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Gracefully ("we", our", or "us") is committed to protecting your privacy. This policy outlines how we collect, use, and store your personal information when you visit our website or register your interest in the Gracefully app.

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Who We Are

Gracefully is an educational initiative led by Lauren Caulfield, a student midwife and bereaved mother. You can contact us via the Contact Us option on the website with any privacy-related questions.

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What Information We Collect

We may collect the following personal information:

• Your name

• Your email address

• Any messages or feedback you submit

We collect this information when you:

• Sign up for our mailing list

• Use the contact form on our website

Our website may also collect non-personal information via cookies and analytics tools (e.g. Google Analytics, Wix Analytics) to help us understand how visitors use the site.

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How We Use Your Information

Your information may be used to:

• Send you updates via email (if you opt in to our mailing list)

• Respond to enquiries or feedback

• Contact you regarding opportunities to get involved

• Inform research or written work (in an anonymised format only)

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We will never sell your data or share your personal information with third parties for marketing purposes.
Anonymised data may be used for academic or research purposes.

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How We Store Your Information

Your data is stored securely via Wix. We will keep your information for as long as necessary to fulfil the purposes outlined in this policy unless otherwise required by law.

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Your Rights

Under UK data protection law, you have the right to:

• Request access to the personal data we hold about you

• Ask for corrections to your data

• Request deletion of your data

• Withdraw consent at any time

If you wish to exercise any of these rights, please contact us via the Contact Us form.

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Changes To This Policy

We may update this policy from time to time. Changes will be posted on this page.

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